I’ve met with a lot of people in the past few weeks who have had a lot of questions about social media relations. They wanted to know how I personally handle blogger relations, or how I measure the effectiveness of a blog. Well, here’s your answer. I’ve collected some of my past entries on the fundamentals of social media relations to form this special page. If you read nothing else on Tech for PR except for these articles, you’ll know a lot more than most.

Blogger Relations
Pitching bloggers — blogger relations

Metrics
The Metrics of Blogging
More on the metrics of blogging

Operating and maintaing a blog
Blogging best practices
Dealing with negative comments on a blog

Podcasting
Podcasting 101, part one
Podcasting 101, part two

Other key things to know
Search Engine Optimization

All about RSS feeds
RSS - Part 1
RSS - Part 2